Invite-Only Series Designed to Level Up Your Practice’s Marketing

VP of Marketing, Matt Handy, describes the "Marketing Playbook."

LF Marketing Bootcamp Series

As a Light Bracket 20 patient pack customer, you get exclusive access to LightForce's marketing bootcamp series. This series will cover everything from basic marketing strategy to creating your own videos.

Bootcamp Dates:

All sessions will be held from 1-1:30pm EST

9/10: A Roadmap to Stand Out: Brand and Marketing Strategy for Your Practice with Matt Handy

9/17:  Video is King: How Video and Storytelling can Differentiate Your Practice with Colin Bell

9/24: Make Them Stop Scrolling: How to Build a Thumb-Stopping Instagram Brand

*By completing the form, you will be registering for all sessions.

About the Speakers

Matt currently leads the marketing team at LightForce Orthodontics. Prior to LightForce, Matt played professional soccer, launched PUMA Golf in North America, and helped expand one of the fastest-growing social media agencies in the US. His influencer experience ranges from working with top-tier athletes and celebrities to hyper-local mommy influencers. At LightForce, Matt’s team actively collaborates with influencers big and small in order to drive traffic to their extensive network of providers.

Colin leads video production at LightForce. Here at LightForce we collaborate with innovators and idealists, striving to tell authentic and interesting stories across the entire orthodontics industry, and beyond. Outside of LightForce, Colin continues to collaborate with brands, organizations and individuals, striving to create fun, engaging and impactful work that amplifies any story, brand or idea. Some partnerships include Mass General Hospital, iHeartMedia and Northeastern University.

Asia is a Marketing Manager on the LightForce team focusing on all things lead generation: events, webinars, email, and more. Before venturing into the world of teeth, Asia had a range of marketing experience in higher ed startups and universities, focusing on content marketing, social media, video, and website design. In her free time, Asia has her own health and fitness blog and runs a handmade polymer clay earring business.