As President of LightForce Orthodontics, James Lawton partners with senior leadership to scale innovation, execute company strategy and operations, and drive market impact. His career spans startups and public companies, with a focus on turning advanced technologies into practical solutions that improve how people work and live. James led organizations across AI, robotics, and software at Walmart Advanced Systems and Robotics, Zebra Technologies, Rethink Robotics, and Universal Robots. He’s passionate about building collaborative cultures and high-performing teams that contribute meaningful results.